The Course

You will be studying the Edexcel BTEC Firsts Extended Certificate in Creative Media Production at Level 2 and will achieve the equivalent of two GCSEs. This course is graded at Pass, Merit or Distinction.

This course is different to GCSE because it is 100% coursework based only. You will also have more opportunity for practical work and completing tasks that are focused on developing professional media skills.

These are the units you will complete:

Unit 1: Research for Creative Media Production - here you will carry out research tasks in preparation for your music video.

Unit 2: Communication Techniques - here you will learn how to present to a group and how to communicate with colleagues in a professional way.
Unit 3: Advertising Production - here you will learn about advertising techniques buy studying a wide range of adverts in different media and go on to plan and create your own advertising campaign.

Unit 4: Video Production - here you will plan your own music video, pitch your idea to the class and then work in a group to make the music video!

Welcome to Media Studies

Why Choose Media Studies?

We live in a media-saturated world. From video clips on your phone, to TV ads to blockbuster movies, to posters at the bus stop, to the music in your earbuds, you are surrounded by media messages for most of your waking hours.

How do you make sense of them all?

How do you know what they are trying to communicate — both on an obvious and a less obvious level?

How do you know how much you have been influenced — consciously or subconsciously — by these media messages?

Does the media reflect your reality, or control the way you view it?

It's been said that media literacy is as important to living in the 21st century as regular literacy was to the 20th century. Media Studies helps you develop an important set of skills that will help you navigate the rest of your education and then, your working life. Media Studies will help you increase your knowledge and understanding of:
Communication
Design
Planning
Presentation
Evaluation
Creativity
Critical Thinking
Research
Story-telling
Technology
Politics
Business
Culture
Citizenship